OLUFEMI ADU Digital Marketing Strategist

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My Story

My career began as Advocacy Manager with Girl Pride Circle, a girls’ rights NGO in Lagos. There, I co-managed projects like the Safe Kicks Initiative, which trained over 270 adolescent girls to become community advocates against sexual violence. Our work shaped a Community Action Plan later adopted by Alimosho Local Government and shared with over 1,500 community and religious leaders, influencing interventions that improved the lives of countless girls and women.

I later transitioned into content and marketing at Hustle Africa, where I managed operations,  directed brand storytelling shoots, podcasts, and digital content. I was also a major part of the team that planned the Content Conference 2024, contributing not just behind the scenes but also on stage and in production,  moderating a panel session, voicing speaker bios, and even lending my voice to the conference jingle. These experiences combined my skills in strategy, creativity, and communication, proving my ability to lead projects end-to-end.

Today, I bring the same focus on visibility and impact into digital work: helping people and brands tell stories that earn attention, build trust, and drive grow,

My Skills

DIGITAL ADVERTISING (GOOGLE AND META)
80%
DIGITAL MARKETING STRATEGY
90%
VIDEO EDITING
95%
SEARCH ENGINE OPTIMIZATION(SEO)
90%
STORYTELLING
90%
CONTENT CREATION
93%

Services I Offer

UGC Creator

I create authentic, relatable content that highlights how products and services fit into real-life experiences. From product demos to service walk-throughs, I deliver brand-ready videos and photos businesses can use across social media, websites, and campaigns to build trust and connection with their audience.

Digital Marketing Strategy

I develop structured strategies that outline clear goals, audience insights, channel selection, and execution plans. Each strategy is designed to give brands clarity, direction, and measurable action steps.

Voiceover

I Deliver high-quality voiceovers that match the tone and personality of your brand, from warm narrations to lively reads for ads, videos, and podcasts.

Digital Advertising (Meta & Google)

I create and manage ad campaigns across Meta (Facebook & Instagram) and Google Ads. My focus is on reaching the right audience and ensuring campaigns align with overall marketing objectives.

Work Experience

JOB DESCRIPTION

Head of Operations

At Hustle Africa, I began as Social Media Manager before moving into Operations Management, overseeing a team across content, graphics, videography, and podcast production. I directed brand storytelling shoots, managed corporate portraits, and produced talking-head videos. A major highlight was the Content Conference 2024, where I played a key role in planning and execution, voiced the event’s jingles, recorded speaker bios, and moderated one of the panel sessions. I also contributed to PR Party events that amplified entrepreneurs’ stories through press, video, and professional headshots.

JOB DESCRIPTION

Advocacy Manager

At Girl Pride Circle, I served as Advocacy Manager, where I co-designed and managed the Safe Kicks Initiative. This project trained over 270 adolescent girls in Lagos to become community advocates against sexual violence. Together, we developed a Community Action Plan that was officially adopted by Alimosho Local Government, reaching more than 1,500 community and religious leaders. My role combined project design, advocacy, and coordination, giving me first-hand experience in creating measurable social impact.

JOB DESCRIPTION

Content Presenter (Talking Head Videos)

At Lambstand Landscape, I created talking-head video content designed for their social media platforms. I handled the process end-to-end, scripting, presenting on camera, filming, and editing, to ensure the final videos were polished, engaging, and aligned with the brand’s online presence.

What Clients Say

Brands I Have Worked With

I Help Brands Grow and Teams Thrive Through Content and Strategy

Need someone who creates engaging videos, compelling content, and practical digital strategies? I help businesses increase visibility, drive engagement, and achieve measurable growth. Whether you’re looking to hire a dedicated team member or collaborate on your brand, let’s make it happen.